Attention Shopaholics, crazy sale fans and bargain hunters!
Fifteen thousand, yes, 15000 shops, department stores, duty-free outlets, airlines, hotels, spas and even golf courses have signed up for what will be the 14th staging of this fun and value-filled event.
So, is this all about coming home with arms-full of branded goods and designer stuff or can shoppers who've enjoyed this sale before expect anything different?
Yes, for the first time, locally made products will be the focus, underlining two of Thailand's current economic initiatives. One is the Creative Thailand economic drive, and the other is the One Tambon One Product program. OTOP as it is known encourages each village (tambon) to specialise in the design and production of one item, which is how you end up with 1,000,000 umbrella makers in Borsang, for instance. (What, you just thought it was a coincidence?)
Other villages produce silks, handicrafts, apparel, and home-use goods, all of which will be specially featured.
OTOP is a Royal Thai Government project which supports the sales, marketing and distribution of the villages' products.
Around Bangkok you can head to the favourite haunts of JJ Mall, Chatuchak Market (the famous 'weekend market'), the gigantic Pratunam Platinum and Outlet Mall among others to find these products and tons -- truckloads and tuk tuk loads! -- more.
And it's not just in BKK of course ... it is the Amazing THAILAND Sale after all. So if you find yourself in Pattaya, Phuket, Chiang Mai, Koh Samui, Had Yai or Hua Hin between June 15 and August 15, make sure you rev up your shopping cart and head to the designated shopping streets.
That's 7 cities for 2 months. Now that's what I call a BIG sale, jing jing.
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